Burberry rock band
British luxury fashion brand Burberry, already have rock band Burberry outlet and dress of the famous music stars, such as BryanFerry, Coco Sumner, and One Night Only. Last month, they step forward, introduced BurberryAcoustic (Burberry hearing) activities. This is a mining personnel activities, is also a recording brands, designed to support cutting-edge musical talent.
Access Burberry outlet, you can watch the performances (all wearing Burberry, but also the brand’s creative director ChristopherBailey personally selected), the performers, including singer songwriter Misty Miller and North London Ji his band Ramona.
Burberry like the burberry nova check is a breakthrough of traditional music – fashion co-brands.
Pop star Madonna and Beyonce shooting the ad for some brands, more and more brands are holding live music events, cooperation with the Music Festival, set up their own recording equipment, the introduction of interactive musical form Purpose is to attract young and trendy consumers.
British lifestyle brand JackWills’s music has been embraced students; their recording allows fans to upload their own brand JWUnsigned music, and comment on each other. The brand’s flagship store burberry stores in London, held a regular basis live performances, as well as online radio stations.
The company’s chief executive PeterWilliams said: “Music is part of JackWills. Our core consumer is 18-21 year-old university student. What they are interested in what we are interested on, music is their main concern. They command the direction of the brand. “up JackWills the number of social networking has reached 18 million people, music and social media have played a role.